Who Are We?
Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing.
We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day.
About the role:
We are looking for a Visual Designer to join our Organic Growth & Partnerships team on a freelance basis. This role is focused on static visual content for ASO, Social Media, and Partnership ads. The ideal candidate combines strong graphic design skills with a good understanding of performance-driven marketing visuals.
Key Responsibilities
- Design App Store and Google Play assets (icons, screenshots, feature graphics) and adapt them for A/B tests and localizations.
- Create static content for Instagram, TikTok, YouTube, and other social platforms.
- Design ad creatives for partnerships, following partner brand guidelines where needed.
- Use generative AI tools to create images, personas, and scenes when relevant.
- Collaborate with the team to turn briefs into clear, effective visual content.
We are a global wellness technology company with 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK. We combine the scale of a market leader and the drive of a team that's just getting started.
Must-Have Skills
- Experience as a Visual / Graphic Designer, or similar role in marketing.
- Strong understanding of composition, typography, color, and visual hierarchy.
- Good understanding of social media formats and app store visual requirements.
- Proficiency in Figma.
- A good eye for detail and visual quality.
- Ability to work quickly, iterate on feedback, and handle multiple formats and variations.
- Hands-on experience with generative AI tools for image creation (e.g. Magnific, Higgsfield, or similar).
- Experience creating realistic AI-generated people and keeping a persona consistent appearance across images.
- Portfolio: A portfolio is a must and can be in any format, as long as it showcases static ads, app store or social media visuals, and ideally AI-generated work.
